Event activations

Super Bowl LIX — Brand Activations & Light Installations

Downtown New Orleans | February 2025
Role: Event Production & Experiential Design
Produced a series of permanent murals along with illuminated brand activations and projection-mapped experiences celebrating the Super Bowl’s arrival in New Orleans. Collaborated with corporate sponsors, developers, and civic partners to deliver site-specific light installations and community-centered experiences.

Taylor Swift Concert Weekend — Downtown Park Activations

New Orleans | November 2024
Role: Event Production & Site Design
Developed and produced branded light art experiences and interactive installations in public parks surrounding the Caesars Superdome during Taylor Swift’s three-night concert series.
Focus: Enhancing visitor engagement and creating photogenic, social-media-driven moments that amplified the city’s cultural vibrancy.

Essence Festival — Light Installations & Brand Environment

Ernest N. Morial Convention Center & Downtown | 2019 – 2022
Role: Creative Direction & Production Management
Produced light installations and an immersive environment for Essence Festival Art + Tech showcase. Designed experiential zone integrating LED sculpture, projection mapping, and interactive lighting to celebrate innovation and technology through light.